Strummate – Reinventing the Guitar Pick Experience

Client

Strum-mate

Industry

Music Accessories

Timeline

3 Months

Services

Branding

Packaging

Overview

The client aimed to launch an innovative line of guitar picks that seamlessly combined comfort, durability, and aesthetic appeal. They recognized the importance of establishing a robust brand identity that would resonate with their target audience. To achieve this, they required modern, eye-catching packaging that would stand out on the shelves and attract attention. Additionally, a well-designed website was essential, one that not only showcased the products but also engaged both casual players and professional musicians, creating a community around their brand.

The Challenge

  • Stand out in a crowded accessories market.

  • Communicate durability and style through design.

  • Build a brand story that resonates with musicians of all levels.

The Solution

  • A modern logo and identity system inspired by rhythm and movement.

  • Custom packaging design with a bold, music-inspired color palette.

  • 3D product renders for e-commerce and marketing.